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Back to the team
Ross Musgrove
User champion, people lover, Parkin baker
Weapons of choice:
Eyes of the hawk, ears of the wolf, silence
Special power:
Informed by data, driven by empathy
Daily mantra:
I have two ears, one mouth
Arch nemesis:
Never ask me for directions
I oversee (and play and active role in) the user research that helps us and our clients understand users. My team champions the user, using active listening, questioning and empathetic interview skills to create actionable briefs for design, development and content creation.
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